The stock market is a dynamic and ever-changing landscape, with various factors influencing the performance of individual stocks. One such factor that can significantly impact stock prices and investor sentiment is the occurrence of stock splits. In this article, we will delve into the concept of stock splits, why companies choose to split their stocks, and what investors should know about upcoming stock splits.

What is a Stock Split?
A stock split is a corporate action where a company divides its existing shares into multiple shares. For example, a 2-for-1 stock split would double the number of shares outstanding, while halving the price of each share. The primary purpose of a stock split is to make the stock more accessible to a broader range of investors, as lower share prices can attract retail investors who may not have the capital to invest in high-priced stocks.
Why Do Companies Choose to Split Their Stocks?
There are several reasons why a company might opt for a stock split:
- Enhanced Accessibility: As mentioned earlier, stock splits make the stock more accessible to a wider audience, including retail investors and small-cap mutual funds.
- Market Perception: Some investors may perceive a lower share price as a sign of affordability, which can lead to increased demand and potentially boost the stock's performance.
- Mergers and Acquisitions: Companies involved in mergers or acquisitions often use stock splits to align their share prices with those of their competitors, making the transaction more straightforward.
- Tax Implications: Stock splits can have tax advantages for investors, as they can potentially avoid paying capital gains tax on the split shares.
Upcoming Stock Splits to Watch
Several companies have announced upcoming stock splits that could impact investor portfolios. Here are a few notable examples:
- Apple Inc. (AAPL): Apple is planning a 4-for-1 stock split, which is expected to take effect in August 2020. This will increase the number of shares outstanding by four times, while halving the share price.
- Tesla Inc. (TSLA): Tesla has announced a 5-for-1 stock split, which is expected to take effect in August 2020. This will result in a fivefold increase in the number of shares outstanding and a corresponding decrease in share price.
- Facebook Inc. (FB): Facebook has proposed a 3-for-1 stock split, which is expected to take effect in June 2020. This will triple the number of shares outstanding and reduce the share price by a third.
What Should Investors Do?
Investors should pay close attention to upcoming stock splits, as they can have a significant impact on their portfolios. Here are a few tips to consider:
- Review Your Portfolio: Assess your current holdings and determine how upcoming stock splits might affect your investments.
- Understand the Tax Implications: Be aware of any potential tax consequences associated with stock splits.
- Stay Informed: Keep an eye on upcoming stock splits and their potential impact on the market.
In conclusion, upcoming stock splits can offer opportunities for investors to reevaluate their portfolios and potentially capitalize on market trends. By understanding the concept of stock splits and their potential impact, investors can make informed decisions about their investments.